Irish singer and activist Bono of U2, holds a newly-presented mobile handset during a photo call in central London, Monday May 15, 2006. Bono presented the latest brands including mobile operators and retailers from across the UK to join Product (RED) range, an economic initiative where companies are licenced to sell 'Red' branded products to raise funds for the Global Fund-financed programmes to help fight AIDS in Africa. (AP Photo/Lefteris Pitarakis)
